Are you looking for the best WordPress plugins for business?
With over 50,000+ plugins available on the WordPress repository and another 1,000+ premium plugins available for purchase outside of WordPress’s repository, it can be challenging to find the best ones to install and use on your website.
At Chairlift, We’ve designed and developed 100+ business websites using WordPress, and we are always looking for the best plugins for various purposes.
We wanted to give you a cheat sheet of the best WordPress plugins for business so you can bypass the trial and error of bad plugins, research dozens of blogs and YouTube videos, and help you get the best ones you can use for any business website.
Here is the list of the best WordPress plugins for businesses:
Table of Contents
HubSpot
HubSpot is the #1 CRM platform for scaling businesses.
It has great breadth and depth of functionality, and most of it is included in their free plan.
With the free HubSpot WordPress plugin you can:
- Organize and manage all of your contacts (up to 1 million to be exact)
- Send 2,000 marketing emails that look awesome on all screen sizes
- Add live chat and chatbots to your website
- Integrate many of your favorite plugins easily
If you’re looking to add live chat to your WordPress website, here’s a short video showing you how to install HubSpot’s free live chat:
Site Kit by Google
One of the most frequently asked questions we get is, “how do I add google analytics to my WordPress website?”
Historically, you had to choose from 10 different plugins not created by Google that enabled you to easily install your Google Analytics tracking code.
Although these plugins worked, they weren’t the perfect solution.
Some of these plugins had invasive popups and notifications that tried to upsell you on advanced functionality, while others embedded themselves throughout your WordPress admin dashboard.. each had its downside.
Google finally released its own, first-party-built Google Analytics WordPress plugin.
This plugin makes it super simple to either create a new Google Analytics property to track or connect to your existing property.
You can also easily connect and view your Google Search Console data and see how your website’s performance is with their Page Speed Insights integration as well.
The only negative of this plugin is that it doesn’t work great with WooCommerce. So, if you have an eCommerce store with WooCommerce, we recommend you install the WooCommerce Google Analytics Integration plugin (also free).
Elementor
If you’re new to website design, it can be hard to learn and time-consuming to figure out the best ways to build beautiful web pages.
Elementor saves you tons of time and enables you to build beautiful, responsive websites.
Their page builder is free, and their ecosystem is very robust. You can download additional WordPress plugins that add more widgets (with different functionality) into the Elementor sidebar.
The best part of Elementor is you drag and drop widgets into your page, and while you’re making edits, you can see the changes take effect in real-time.
If you ever need more functionality – like forms, popups, and motion effects – Elementor Pro may be a good upgrade for you. It’s only $49 each year, and easily the best money we’ve spent!
RankMath
RankMath is one of the best WordPress plugins for businesses when it comes to SEO. They and Yoast are two of the premier SEO plugins.
SEO is the practice of increasing the quality and quantity of your website’s content to increase the amount of traffic from search engines.
RankMath made the list of best WordPress plugins for the following reasons:
- Their interface is beautiful and intuitive
- They have great integration with Elementor
- They have advanced functionality in their free version
If you’ve never done SEO before, you may think it’s really hard. Although SEO is hard, in practice, RankMath makes it a lot easier for mere mortals.
It helps you by
- giving you a simple breakdown of your page’s SEO performance in a score total out of 100.
- As you make the suggested improvements, your SEO score increases.
- As you make mistakes – like not having your focus keyword(s) in your content – it gives you actionable steps to take to get better.
As we mentioned above, RankMath is completely free. They recently released RankMath Pro and Business plans, but from our experience, they are not necessary if you’re just starting out.
Defender Security
You may have heard that WordPress is not secure…
If you download bad plugins, use a bad hosting solution, and don’t have the right security plugin installed, you can definitely be breached.
That’s where Defender comes in. It helps protect your website by adding functionality like:
- 2 Factor Authentication
- Login masking and lockouts
- WordPress security firewall
- and nearly a dozen other valuable tweaks for added protection
We highly recommend that you have a security plugin installed so that you can have confidence that your website and important content (like customer information) remain safe.
Defender is free in the WordPress repository and also has a Pro version for additional security measures.
Gravity Forms
Gravity Forms is one of the longest-standing, most successful WordPress plugins ever created.
If you’re looking to build powerful, highly-converting online forms, Gravity Forms is the best WordPress plugin for your business.
The plugin starts at $59 annually, and it is well worth it.
If you’re in the business of generating leads online, it’s an easy expense to make sure you’re able to convert traffic into leads you can engage.
Additionally, Gravity Forms integrates with HubSpot, so you can easily track and manage your leads.
Closing thoughts on the best WordPress plugins for business
Building a successful business online is not easy… actually it’s REALLY hard.
Hopefully, these top WordPress plugins for business help you get a jump start on making your website a traffic generating, lead converting, and customer closing machine.
If you don’t have the time or resources to build, manage, and grow your website, learn about Chairlift’s outsourced web design & development services. We help businesses grow better and faster online with a simple membership.
If you have any questions about any of the plugins mentioned in this article, feel free to leave a comment below! We love hearing from you.
